About Business Executive Coach Dr Norm

About Dr. Norm Lanier
Founder, CEO

Dr. Norm Lanier is a consulting psychologist who specializes in business coaching and in leadership development analysis. His education in clinical psychology and his over 25 years of
experience within corporate America helps him to appreciate and thoroughly understand the challenges that face workers and leaders in today’s business world.

Dr Norm believes in the power of the human spirit, yet also believes that business leaders and executives need considerable preparation, training and guidance. A successful athlete trains hard and prepares extensively, learns wholeheartedly from mistakes and perseveres, so must the successful business leader. Dr. Norm assists individuals and teams to develop and sustain a winning mindset, a compelling style and a commitment to excellence.

Dr Norm’s Guiding business coaching principles include:
• Understanding the company’s line of business, marketing strategies and internal culture
• To identify individual and organizational successful features
• Customize activities and programs to meet the requirements of the business
• Provides candid actionable advice

Dr Norm Lanier is a licensed psychologist, along with being a member of the American Psychological Association. DNA is situated in beautiful Naples, Florida.